Zitat
R. Olbrich and B. Lindenbeck, “Targeting direct marketing campaigns with a view to continuous obligations,” in 23rd Recent Advances in Retailing & Services Science
Conference, 2016.
Targeting direct marketing campaigns with a view to continuous obligations
Schnelle Fakten
Interne Autorenschaft
Weitere Publizierende
Rainer Olbrich
Veröffentlichung
- 2016
- Band 23rd Recent Advances in Retailing & Services Science Conference
Organisationseinheit
Fachgebiete
- Wirtschaftswissenschaften allgemein
Format
Konferenzpaper