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B. Lindenbeck and R. Olbrich, “Improving Targeting by Taking Long-Term Relationships into Account,” in *Finding New Ways to Engage and Satisfy Global Customers*, 2019, pp. 55–67.
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Rainer Olbrich
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B. Lindenbeck and R. Olbrich, “Improving Targeting by Taking Long-Term Relationships into Account,” in *Finding New Ways to Engage and Satisfy Global Customers*, 2019, pp. 55–67.