Quote
S. Scheidler, L. M. Schons, and J. Spanjol, “Internal Marketing of Corporate Social Responsibility (CSR) Initiatives,” in *Rediscovering the Essentiality of Marketing*, 2016, pp. 553–554.
Internal marketing of Corporate Social Responsibility (CSR) initiatives
Conference paper
CSR portfolio effects on employee perceptions of corporate hypocrisy, attitudes and turnover
Fast facts
Internal authorship
Further publishers
Laura Marie Schons, Jelena Spanjol
Publishment
- 2016
Organizational unit
Subjects
- General economics 2