Quote
Faix, A. (2001). Market and competitor analyses as instruments of start-up marketing. In L. T. Koch & C. Zacharias, Start-up management (pp. 207-218). Vienna: R. Oldenbourg Verlag.
Markt- und Konkurrentenanalysen als Instrumente des Gründungsmarketing
Anthology contribution
Fast facts
Internal authorship
Publishment
- 2001
Organizational unit
Subjects
- General economics 2