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A. Faix and W. Görgen, “The ‘Construct’ of Competitive Advantage,” Marketing, vol. 16, no. 3, pp. 160–166, 1994.
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Walter Görgen
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A. Faix and W. Görgen, “The ‘Construct’ of Competitive Advantage,” Marketing, vol. 16, no. 3, pp. 160–166, 1994.