Jump to content

Das "Konstrukt" Wettbewerbsvorteil

Journal article

Grundlagen, Kennzeichnung und Planung

Fast facts

Quote

Faix, A., & Görgen, W. (1994). The "construct" of competitive advantage. Marketing, 16(3), 160-166.

Notes and references

This site uses cookies to ensure the functionality of the website and to collect statistical data. You can object to the statistical collection via the data protection settings (opt-out).

Settings(Opens in a new tab)